May 7, 2019 | Marketing & Branding, Money & Mindset, PR Sales & Advertising
“You’re too expensive.” OOF. Hearing this common objection from prospective wedding clients is always a punch to the stomach, no matter how many times you’ve been there before (and we all have!). In fact, one of the worst parts of marketing...
Apr 16, 2019 | Marketing & Branding, Styling
There’s no doubt about it: I love styled shoots! The creative energy in conceptualising them and finding the right team to bring that spark of an idea to life… the feeling of camaraderie as you get to know other wedding vendors and stretch and challenge...
Apr 9, 2019 | Marketing & Branding, Styling
So you’re ready to plan your first styled shoot – congratulations! Planning and creating styled shoots has always been one of my favourite things about working in the wedding industry, but I remember how intimidating it was when I was just a beginner....
Mar 16, 2018 | Marketing & Branding
You’re doing everything right; posting on Facebook and Instgram multiple times a day. Replying to every comment on your feed. Interacting with others. Your follower numbers are up and everyone just loves everything you’re putting out there. Your competitors seem to be...
Feb 16, 2018 | Marketing & Branding, Social Media & Blogging
If there’s one thing your business needs to get noticed, it’s consistent brand imagery – photographs and graphics that represent your brand style, values and message in every way that you can share on your website, collatoral and social media. But...
Feb 2, 2018 | Industry Experts, Marketing & Branding
One of the questions I get asked most regularly by wedding pros and HiveTribe members is ‘how do you get noticed in the wedding industry’? In a competitive industry it’s important to stand out, to have a clear brand identity, crafting your brand...